Novartis, a leading healthcare company, has adopted a philosophy that places integrity at the center of their strategy for success.
“Leading Companies, see integrity not as obstacle to competitiveness but as a driver of differentiation.”
Dan Ostergaard, Head of Corporate integrity, Novartis
PricewaterhouseCoopers developed an integrity driven performance model that centers on governance, transparency and accountability reform.“This strategy suggests that business integrity, ethics and values do not detract from performance but, in fact, add to business performance when appropriately integrated throughout an organization.” PricewaterhouseCoopers.
Both approaches demonstrate practical ways to realize results through integrity.